In Britain today magazine's are a great market and industry that is selling and making good profit each and every day. Over 8,000 magazine titles are being published in Britain every year and majority of the big sellers are sold in newsagents. Many of the magazine titles are to entertain and inform the public and to make them want to pick up and read the magazine; or consumer specialists titles aimed at a specific interest or hobby. For example a gardeners magazine, D.I.Y magazine or a music magazine
The biggest consumer magazine publishers around in Britain today our:
- Bauer publishing - 25%
- Time Warner - 20%
- BBC - 7.8%
- Hearst - 7.3%
In Britain alone there are at least 3,200 different consumer magazine titles.
Britain sells around 1.4 billion magazines each and ever year as 85% of the population reads a magazine.
Britain sells around 1.4 billion magazines each and ever year as 85% of the population reads a magazine.
Advertisers invest a lot of money into the magazine industry spending £745 million to get them shown in big selling magazines, promoting to the public and trying to boost their sales.
Consumers spend £2 billion on magazines annually and only 3 in 10 magazines survive more than 4 years. In the past decade 500 new magazines have been launched in Britain.
Consumers spend £2 billion on magazines annually and only 3 in 10 magazines survive more than 4 years. In the past decade 500 new magazines have been launched in Britain.
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